Conversational Marketing

We must keep talking...

Conversational Marketing is all about creating conversations with your customers, not a literal 1-2-1 conversation with each individual customer but a general interaction where you can get your message across to an interested audience.

Any form of marketing works better with an audience that is interested in the product or service being promoted. There are many methods of Conversational Marketing that most people are familiar with but might not have considered how they can best utilise them.

Search Engine Optimisation (SEO)

SEO is changing, it's moving forward and the major search engines are changing their algorithms (the method by which search engines rank websites) to deliver results not just on a websites content but also on how your website looks on different devices.

Pay Per Click Management (PPC)

Pay Per Click (PPC) or paid search marketing, is a controlled method of getting to the top of the search engines listing for your choice of searches. Easy to control your budget and return on your investment.

Social Networking

We have entered the age of social networking, in a world where everyone seems to be competing for everyone else's attention, getting your message heard or creating a meaningful conversations with your customers has become a daunting marketing challenge.

Email Marketing

One of best ways to generate business interest is to directly communicate with your potential customers through their email.

Email Marketing allows you to promote your products and services directly to those who have shown an interest.

Bulk Email Sending

Bulk Email Sending typically comprises the sending of an advertisement or marketing message sent to customers who have agreed to be a part of a business's mailing list. This alternative to mainstream marketing can if done effectively provide a low cost portal to potential new business.

Visitor Tracking

Understanding how users use your website can be an invaluable tool for understanding updating your Search Engine Optimisation.

Forum Interaction

Like minded individuals tend to interact with each other through the use of online forums.

While it can take a while to establish a user base on your own forum, interacting with existing established communities on external forums can if done correctly help to enlighten users about what your business has to offer.

Don't worry if you don't understand the technical stuff we are more than happy to talk you through what we offer and help you understand what you need.